The Australian Open with Lacoste
Basil Bangs serves up beautiful shade this summer as part of Le Club Lacoste Melbourne. This floating pop-up bar reimagines the Australian Open experience, bringing the tennis off the courts and onto the river.
Every January, Melbourne (and Australia) lives and breathes tennis. There's nothing that screams SUMMER quite like the Australian Open. As big tennis fans, it's a period that we look forward to every year, and so naturally, we were absolutely delighted to partner with Lacoste and Afloat Melbourne, on umbrellas for the very cool, Le Club Lacoste Melbourne.
Known as the 'Happy Slam', Le Club Lacoste Melbourne takes the Australian Open spirit off-court and onto the water. Equal parts sport and style, it marries Lacoste’s rich tennis heritage with relaxed hospitality. You'll find friendly competition, relaxed dining and sunsets over the city skyline...with plenty of moments to chill between sets.
Designed to complement Lacoste’s classic colour palette of deep green and crisp white, our custom umbrellas bring both shade and statement to the courtside setup. Sculptural in form and practical by nature, it grounded the activation visually while offering guests a place to linger a little longer.
Le Club Lacoste captures the essence of Australian summers: warm days, shared experiences, and great design that works hard. We are proud to be part of a space that celebrates summer, sport and the joy of being outdoors - courtside, reimagined.
Image credit: Afloat Melbourne
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